Wiggle
Price Promise

At Wiggle we are committed to always offering the best value, which we do with the Wiggle Price Promise: our commitment to never be beaten on price.

We continually check and compare our prices against all major competitors, including Probikeshop, Alltricks, Matériel-Vélo, I-Run et Bikester to be sure you're getting the best price.

If you do find a lower competitor* price, we’ll match it instantly over live chat. We will also refund the difference if you find a lower competitor* price up to 7 days after your Wiggle purchase.

    How to get your price match

    Live chat – give us the link to the cheaper price and we’ll reduce your price on ordering.


    Contact Us Form – Use this form, simply select ‘Price Match Request’, fill in the details and we’ll action within 6 hours.

*Who we price match

On request, we will price match all major competitors. We will not price match marketplaces or individual sellers.

A full list of competitors we price match is available here.

What qualifies as a match?

The competitor’s product must be:

a. identical (colour, size etc)

b. in stock at the time of match


The competitor’s price must be:

c. based on delivery to the United Kingdom

d. lower even after delivery costs

e. publicly advertised online

f. not associated with a volume discount e.g. buy one get one free

g. not associated with personal discount e.g. loyalty or membership discounts

If the price match includes a voucher-type discount, that discount must be live and visible to all website visitors at the time of price matching.

Read terms and conditions here.